A Guide to Entrepreneurship

A Guide to Entrepreneurship emphasises both the theoretical and legal principles as well as the practical competencies that underlie the world of entrepreneurship, specifically in a South African context. It aims to assist students in testing the viability of new business ideas, compiling a business plan for an entrepreneurial venture, and effectively applying goal-setting, networking and conflict management, in order to ensure entrepreneurial success.

Format

Digital, Print

Includes

CourseBook ™, eBook, Textbook

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