Business Management Basics

Business Management Basics provides a detailed overview of the vital business management functions. The book begins by introducing students to the broader topic of business management. Students will then proceed to learn about the general management function, the purchasing function, and the operations function. Additionally, this title will delve into the more personal side of business, by exploring the field of human resource (HR) management. It will also touch on the areas of marketing, public relations (PR) and sustainable business practice. Finally, students will discover how businesses manage their finances and approach their budgeting.

Format

Digital, Print

Includes

CourseBook ™, eBook, Textbook

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