Consumer Buying Behaviour Essentials – CBBE100000

Each interactive Digital CourseBook includes all the familiar features of a traditional textbook – such as exercises, activities and solutions – integrated with captivating videos, engaging digital activities and thought-provoking quizzes.

You will receive an email with a coupon code to access your Digital CourseBook.

Please note that your access will expire 18 months (unless otherwise stated) following the redemption of the code.