| Format | Digital, Print |
|---|---|
| Includes | CourseBook ™, eBook, Textbook |
Global Business Management
Global trade continues to bring countries closer together than ever before, which presents business owners with new challenges and opportunities alike. Global Business Management presents you with the latest knowledge and skills that your business needs in order to succeed in a competitive global market. You will be given a cross-section of the macro-environmental forces that influence businesses, along with the strategic tools that can be used to respond to these forces. In developing a global strategy, you will follow a step-by-step process that takes into account how your business will enter the market, as well as how you can implement strategic actions and measure the business’s success. You will also find a sensitive discussion of communication and cultural differences, where negotiation and finding common points of interest are of key importance.
In essence, Global Business Management is your handbook to international trade and business.
Prices and ordering are available to registered students and institutions.
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Global Business Management Combo Pack
R1,498.45 incl. VAT
CourseBook (Digital), Textbook (Print)
GBMG110000
CBK 978-1-4327-0135-2; TBK 978-1-77612-585-2
Digital; Print
Please note that this product consists of a digital CourseBook™ and printed materials.
Digital CourseBook™ is accessible ONLINE ONLY. It includes everything that is in the textbook, integrated with captivating videos, engaging digital activities and thought-provoking quizzes.
You will need:
- A reliable internet connection with continuous access and a minimum speed of 4MB (this product is not available offline)
- Chrome browser
You will receive an email with a coupon code to access your CourseBook™. Access to the CourseBook™ will expire 18 months following the redemption of the code (unless otherwise stated).
Global Business Management
R1,331.70 incl. VAT
CourseBook (Digital)
GBMG100000
978-1-4327-0135-2
Digital
CourseBook™ – Everything your textbook is, and so much more
Each interactive digital CourseBook™ includes all the same content as the printed textbook – exercises, activities, and solutions – combined with powerful digital features to help you learn smarter:
- Don’t just read – interact: Watch videos, complete interactive activities, and test your understanding with quizzes.
- Smarter study tools: Highlight, annotate and create your own summaries directly inside your CourseBook™.
- Study your way: Access on your phone, tablet or laptop – anytime, anywhere.
How it works:
- You’ll receive an email with a coupon code to access your CourseBook™.
- Access is valid for 18 months from redemption (unless otherwise stated).
- CourseBook™ is online only. Once purchased and received, it cannot be exchanged for a printed version or refunded.
You will need:
- A reliable internet connection (minimum 4MB continuous access).
- Google Chrome browser.
Global Business Management
R1,109.75 incl. VAT
eBook (Digital)
GBMG020000
978-1-4327-0099-7
Digital
Please note that this is a digital product and is not printable. EDGE eBooks are delivered through VitalSource Bookshelf.
You will receive an email with a code and instructions to access your eBook. Once purchased and received, this product cannot be exchanged for a printed version or returned for a refund.
Global Business Management
R1,109.75 incl. VAT
Textbook (Print)
GBMG010000
978-1-77612-585-2
Print
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